The new
Italian charms shaking up the jewelry industry
Italian charm bracelets have brought a
whole new look to the world of charms. Instead of dangling from a
chain, Italian charms are soldered to flat links that pop on and off
of a stretchy bracelet. They can be assembled, then taken apart and
rebuilt a different way, adding and subtracting charms.
There are hundreds of charms to choose from. Letters for spelling
names, birthstones, pictures, flags, entire words, zodiac, and on
and on.
A little history about charms.
The Italians invented this modular
style of bracelet. They use high quality, hypoallergenic stainless steel
for their charm link bases, with 18K gold charms hand soldiered to the
links. The charms which make up these highest quality bracelets are
called Italian stainless. All modular charm links are a standard size
and are interchangeable in any Italian Charm bracelet. Today there are
two major forces in the link bracelet market. Obviously the first one
being the bracelets that are made in Italy and the other in China.
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